Privacy Policy – prettypearl.store

Welcome to Pretty Pearl, a brand owned and operated by Pipabase Enterprises. Your privacy is important to us, and we are committed to safeguarding your personal information. This Privacy Policy outlines how we collect, use, and protect your data when you use our website or services.

1. Information We Collect

We collect the following types of information to provide you with a better experience and improve our services.

a) Personal Information

Name, email address, phone number, and other contact details provided when you register or place an order.
Shipping and billing addresses.

b) Non-Personal Information

Browser type, IP address, device information, and browsing behaviour on our website.
Cookies and similar technologies used to understand user activity and preferences.

c) Transaction Information

Details of products purchased, payment method, and transaction history. We may receive payment confirmation and transaction-related information from our payment service providers. We do not intentionally store complete payment card details on our servers.

2. How We Use Your Information

We use the information collected for the following purposes:

To process and fulfil your orders, including shipping and payments.
To provide customer support and respond to your enquiries.
To send order confirmations, shipping updates, and other service-related communications.
To send promotional offers and information about new products, where permitted and subject to applicable consent requirements.
To improve our website, services, and product offerings.
To prevent fraud, maintain website security, and comply with applicable legal obligations.

3. Sharing of Information

We do not sell or rent your personal information. We may share it in the following circumstances:

With service providers and business partners who help us operate our website and fulfil orders, such as shipping companies, payment gateways, hosting providers, and customer support services.
With government authorities, regulators, or law enforcement agencies when required by applicable law or a valid legal request.
In connection with a merger, acquisition, restructuring, or transfer of business assets, subject to applicable legal requirements.

We take reasonable steps to ensure that third parties handling personal information use it for legitimate purposes and protect it appropriately.

4. Cookies and Tracking Technologies

We may use cookies and similar technologies to improve your browsing experience, remember preferences, analyse website performance, and understand how visitors use our website.

You can manage or disable cookies through your browser settings. However, disabling certain cookies may affect the functionality of some website features.

Where required by applicable law, we will obtain consent before using non-essential cookies or tracking technologies.

5. Data Security

We implement reasonable technical and organisational measures to protect your personal information against unauthorised access, disclosure, alteration, loss, or destruction.

However, no method of internet transmission or electronic storage is completely secure. While we take reasonable precautions, we cannot guarantee absolute security.

6. Retention of Data

We retain personal information only for as long as reasonably necessary to fulfil the purposes described in this Privacy Policy, provide our services, resolve disputes, maintain business records, and comply with applicable legal obligations.

When personal information is no longer required, we will take reasonable steps to delete it or anonymise it, subject to applicable legal requirements.

7. Your Privacy Rights

Subject to applicable law, you may have the right to:

Request access to your personal information.
Request correction of inaccurate or incomplete information.
Request deletion of your personal information where legally permissible.
Withdraw consent where processing is based on consent.
Opt out of promotional communications by following the unsubscribe instructions in our emails or contacting us directly.
Raise a privacy-related complaint or grievance with us.

To exercise these rights, please contact us using the details provided below. We may need to verify your identity before processing certain requests.

8. Children’s Privacy

Pretty Pearl offers products intended for children and families. Our website is intended to be used by adults, including parents and guardians placing orders for children.

We do not knowingly collect personal information directly from children without appropriate authorisation where required by applicable law. If you believe a child has provided personal information to us inappropriately, please contact us so that we can review the matter and take appropriate action.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, website features, or applicable laws.

Any revised policy will be published on this page with an updated effective date, where appropriate. We encourage you to review this page periodically to stay informed about how we handle personal information.